Marketing Products
Rack Cards | Custom Rack Cards Printing
Need something quick, compact, and clean to get your message out there?
If you want to promote your services or other important information but you believe that a brochure is too big for the message you want to convey?
Then think about rack cards. They are more compact so you can get your message out quicker.
Rack cards are those tall, slim cards you often see displayed in hotels, restaurants, tourist bureaus, and airports. They are a versatile and cost-effective advertising print piece that has been proven to be a viable way to promote your business with ease. They are used to relay your message to any customer quickly and easily. Rack cards are set up to give information in clear and short details.
Rack Card Printing Services
A simple format with powerful results
We keep things straightforward but high-quality. You pick the size, paper, and finish — we make sure your rack cards look polished and feel solid in your customer’s hands.
Standard turnaround is 7 business days, but if you’re on a deadline, rush options are available depending on your job and timeline. Whether you need a few hundred for a local promotion or thousands for statewide marketing, we’ve got the press capacity to deliver.
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Good To Know
Did You Know?
People sometimes know rack cards by a few other names , most are just descriptive:
Flyer cards
Display cards
Information cards
Promo cards
Counter cards (if they’re placed flat near a register)
Brochure cards (used loosely, though they’re not folded like brochures)
Travel cards or Visitor cards (in tourism/hospitality)
“Rack card” is the most standard term in the printing and hospitality industries.
Rack Cards Purposes & Style
Rack cards are meant to be direct and professional while leaving room for creative flair. They can serve as menus, service lists, event highlights, or tourist guides — all in a convenient format that slips easily into a purse, pocket, or brochure stand.
Design plays a huge role in their effectiveness. Bold imagery, clear calls to action, and quality finishes help your rack cards stand out from a sea of other handouts. With options like Spot UV, rounded corners, and full-color printing, your rack cards can range from clean and simple to premium and attention-grabbing.
Why Rack Cards Matter
Rack cards may be compact, but they make a big impact. They allow you to deliver the essential details of your business, services, or promotions in a format that’s easy to read and easy to keep. Their size is intentional, enough space for the message, but not so much that your audience tunes out.
When strategically placed in high-traffic locations, rack cards act as silent salespeople, catching the eye of potential customers and giving them something tangible to take with them. For restaurants, hotels, salons, tourist destinations, or service providers, rack cards are an affordable way to stay visible and top of mind.
Who Orders Rack Cards and Uses?
Rack cards are compact and affordable, giving you just enough space to spark interest without overwhelming your audience and whether you hand them out, mail them, or display them, they’re a simple way to extend your brand’s reach.
Rack cards are one of the most flexible marketing pieces around. They work for just about anyone who wants to make a polished impression in a compact format, including:
Restaurants printing takeout menus
Hotels and tourism offices sharing local attractions
Real estate agents with featured listings
Clinics or dentists explaining procedures
Event planners with wedding or party info
Mechanics and auto shops with promo offers
Trade shows and sales calls
Tourism and event promotions
Leave-behind marketing pieces
Want to Fancy It Up
We can keep it simple, or we can make your rack cards pop with some extra touches:
UV Gloss, Silk, and Suede finishes available
Add-ons include Spot UV and rounded corners
Standard Turnaround
3–5 business days
after proof approval.
Rush available upon request
Paper Stocks & Sizes
We can keep it simple, or we can make your rack cards pop with this stocks & sizes:
14PT Coated 100# Cover
Smooth, sturdy, and professional; the most popular choice.
16PT Coated 100# Cover
Thicker, premium feel for a more upscale presentation.
Silk or Suede Finish Stock
Soft-touch premium paper for a modern, high-end look.
4” x 9” (most popular)
3.5” x 8.5”
3.67” x 8.5”
Features
Every feature is designed to deliver quality
Multiple sizes to choose from
Premium cardstock
UV Gloss, Matte, Silk, or Suede finishes
Spot UV and rounded corner upgrades available
Writable option for custom notes
Design help and free templates available
Finishing Options
Gloss UV
Shiny and sharp
Spot UV
Highlights logos or key text
No Coating
Writable surface for notes
Drill hole option for hanging
Rounded corners
PDF proof ($3.00)
Printed sample ($19.99)
A Glimpse of Our Work
Hundreds of clients have trusted us to bring their business communications to life in print, digital, large format, branding and beyond.
Want Everything to Match?
Rack cards are only one part of your marketing toolkit. If you want your brand to look consistent across every print piece, we recommend pairing brochures with
Flyers
Learn More
Brochures
Learn More
Business Cards
Learn More
Frequently Asked Questions – Rack Cards
What size should I go with?
Most people stick with 4” x 9” — it’s the standard size that fits brochure racks.
Are these like flyers?
Kind of, but sturdier and smaller. Flyers are usually 8.5” x 11” or bigger. Rack cards are more compact and printed on thicker stock.
Can I print on both sides?
Yes. You can choose front only, front + blank back, or full color on both sides.
Can you add a hole to hang them?
Yes. We offer drill hole options if you want to hang them on a peg or rack.
What’s the minimum order?
250 cards, starting at $119.95.
Can you help with the design?
Absolutely. We can design from scratch or polish your existing file.
Turn up the heat with Chile Media. Let’s get started!
Call Now: 210-616-0163