Marketing Products
Sell Sheets | Custom Sell Sheet Printing
What’s a Sell Sheet?
Picture this: you’re in a meeting, and someone asks what your company does. Instead of fumbling through an elevator pitch, you hand them a one-pager with all the essentials. That’s a sell sheet. It includes a headline, your logo, a product photo, key points, maybe a testimonial—everything laid out in a way that’s easy to scan.
You’ll see them at trade shows, inside presentation folders, or mailed out with a simple note. They’re straightforward, polished, and super useful for first impressions.
The sell sheet provides valuable information to your customers, in particular, a technical summary of your products and services and how they can get them.
Use a sell sheet to introduce a product, outline a service plan, or highlight a new offer. They work best when you are going out and working on sales calls. The sell sheet is used to grab the customer’s attention with clear information about your company. Typically, sell sheets have an attention-grabbing header, a call to action, photos or diagrams, short but descriptive details, and your contact information.
When you're face-to-face with a customer, or sending something through the mail, you’ve got a tiny window to make your message stick. That’s where a solid sell sheet comes in. It’s one page, packed with the info people actually care about. No filler, no overthinking. Just a clean layout that gets right to the point.
At Chile Media, we’ve printed sell sheets for all types of businesses—from real estate agents who need to show off a new listing, to companies breaking down what makes their product worth the price tag. If you’re in Texas and need a custom sell sheet that looks good and gets the job done, we’ve got your back. Prices start at $219.40 for 500 sheets, and we’ll help you every step of the way.
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A stat worth sharing
"A sell sheet (a one-page product overview) helps prospects grasp your value fast — boosting response rates and shortening sales cycles."
Source: close.com
Flyers vs. Sell Sheets
They may look similar, but they’re not the same thing. Flyers are mass-market tools—they’re good for big promotions, events, or general awareness. They’re usually lighter on details.
Sell sheets are more focused. They’re made for one-on-one conversations or follow-ups. When someone already has a bit of interest, the sell sheet fills in the blanks and helps them make a decision.
Why Sell Sheets Matter
People decide fast. A well designed sell sheet gives them the right details in the right order, so your message lands quickly. It supports your pitch in person, works as a leave-behind, and gives buyers something they can pass along to a teammate or decision maker.
Compared to a flyer, a sell sheet goes a little deeper. It answers common questions, shows proof, and points to the next step, which helps move a warm lead toward a yes.
When Do You Use a Sell Sheet?
Sell sheets shine when you need a quick, polished handout that puts your message front and center. They back up your pitch, travel easily in folders, and give buyers the facts at a glance.
They’re also great to leave behind after a demo or client meeting. If your customer walks away with only one piece of paper, this should be it.
You’re pitching a product in person
Following up after a vendor meeting
Sending info through direct mail
Handing them out at a trade show
Including them in welcome kits or sales packets
Want to Fancy It Up
Premium Upgrades:
Pearl shimmer
Suede soft-touch
Silk laminate
Brown Kraft (natural and earthy)
Waterproof EndurACE
Tear-proof stock
EDDM-ready versions for mailing
Standard Turnaround
3–5 business days
after proof approval.
Rush available upon request
Stocks
Paper and Finishes That Feel as Good as They Look
We’ve all held a cheap piece of paper that just feels... off. Your sell sheet should feel solid in someone’s hands. That’s why paper choice and finish matter more than you think.
100# gloss text or cover
100# gloss cover
14pt or 16pt card stock
14pt card stock
100# gloss text
16pt card stock
If you’re not sure what size fits your content, we’ll help you figure it out.
Sell Sheet Sizes
We offer a bunch of standard sizes, and we can make custom ones too. Here’s what people usually order:
6" x 18"
7" x 12"
9" x 18"
8" x 10"
8.5" x 11" (this one’s the go-to)
11" x 17"
8.5" x 14"
9" x 12"
12" x 15"
If you’re not sure what size fits your content, we’ll help you figure it out.
Sell Sheet Features
Every feature is designed to deliver quality
Clean, professional layouts
Full color on quality stocks
Multiple sizes, custom available
Easy to carry, easy to file
Cost-effective for bulk runs
Works as handout, mailer, or leave-behind
Crisp type and sharp images
Simple alternative to a brochure
UV gloss or matte coating
A Glimpse of Our Work
Hundreds of clients have trusted us to bring their business communications to life in print, digital, large format, branding and beyond.
Want Everything to Match?
NCR Forms
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Flyers
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Presentation Folders
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Frequently Asked Questions
How is a sell sheet different from a flyer?
Flyers are for spreading the word. Sell sheets are for explaining your offer to someone who’s seriously considering it.
What size is best?
Most people go with 8.5" x 11" because it’s familiar, fits in folders, and gives enough room to work with. But we can go bigger or smaller.
Can I print both sides?
Absolutely. Use the back to add pricing, photos, testimonials or whatever helps make your case.
Can you help me mail them out?
Yep. We have EDDM-ready formats and mailing options if you want to send them directly to customers.
What paper stocks do you offer?
Standard options include 100# gloss text, 100# gloss cover, 14pt card stock, and 16pt card stock. Premium upgrades like pearl shimmer, suede soft-touch, silk laminate, Brown Kraft, waterproof EndurACE, and tear-proof stock are also available.
How quickly can I get my sell sheets?
Production is fast, and we offer one-day delivery service across Texas via UPS and We also ship nationwide.
Do you offer special coatings for durability?
Absolutely. Options like UV gloss, matte, silk laminate, and waterproof EndurACE help protect your sell sheets from wear, moisture, and frequent handling.
Can I mix different designs in one order?
Yes, you can split your order between multiple designs, as long as the paper type, size, and finish are the same. Additional setup fees may apply.
Turn up the heat with Chile Media. Let’s get started!
Call Now: 210-616-0163